What is Potent Expression?

What is Potent Expression?

We live in a world where we are battered with unhelpful guidance about how to show up, speak up, and advocate for our businesses.

We live in a world where we are told to tone it down, to rein it in. We are told that the world isn’t ready to handle us, won’t want what we offer.

Time to Take Time

There are very few places in the small/solo biz world where we are invited to slow down, take off our shoes, sink in to a big armchair and settle in to who we are and what we have to offer.

There are very few places where we are encouraged to go further, be bigger, deeper, wilder, more visionary, more esoteric, more dangerous in our expression.

Potent Expression work, either one-on-one or in an intimate training, offers an intimate, safe space where you get to unfold you.

You get to ramble and explore and take false turns and refine how you want to say what you want to say. And where you are helped to bridge your big, deep understanding of what you are here to offer with the practical art of developing clear, honest, and relevant business communication.

Communication you can be proud of.

The writing of which helps you more fully own who you are and what you have to offer.

Communication you’re excited to share with the world.

This is a place you get to encounter your own magnificence, venture into territory you haven’t fully explored before, stretch your writing skills, and build the capacity to bring forward your most potent expression.

How You Show Up in the World

There are many ways you can show up in business. But I think the only worthwhile way is to show up with the full force and power of your being, out in the world, writing and speaking, as a powerful advocate for the things you think matter most.

The more fully yourself you are, the more cleanly you reveal who you are in your words, the more power you have. The more capacity you have to reach the people you can help. The more deeply you deliver on the promises youe make to transform people.

It’s not about saying the right thing to get a response.

It’s about having the courage to reveal who you are and what you feel, what you believe. It’s about trusting that if you do that in a way that is true to you, good things will happen.

Potent Expression makes EVERYTHING you do more effective, more rich, more real, more resonant. It makes the moments you intersect with other human beings crackle with possibility.

It’s about finding your territory, your key concepts, your own vocabulary, your library of metaphors, your book of language to bring forward what you know.