Your online words are revealing more about than you realize. Maybe even parts of yourself you aren’t meaning to reveal.
Your copy – the words on your web page, your emails, or your social media posts – don’t just convey information about your offer.
Nope.
Those words are telling the world:
- Where you feel strong and where you feel weak
- How confident you are about what you bring to the table
- What brings you alive
- What you believe
- What you value
- Where you are confused
- What you are ready to own and claim about your work
- and where you are trying to people-please or fit in
Any piece of writing you put in the world potentially reveals what you are most passionate about and where doubt or fear may be clouding your communication.
The words, all together, convey energy. They convey your spirit.
Most copy writing training focuses on things like how juicy your headlines are, or if you can write “magic bullets”, or having good calls to action, and so on. Those are useful but they don’t really cut to the heart of your presence out in the world.
If your copy isn’t connecting with your audience the way you would like, there may be something off in your presence, in your energy, that is clouding the communication of the magic of your work.
When we look at the big picture of Trueing – of figuring out who we are at our core and designing our lives and businesses around that – we get pulled off our True by many things: confusion about our value, fear about whether the heart of who we are will be recognized and wanted, cultural pressure, and the pull to conform.
The same is true about our copy.
All those same forces can take the beautiful, fierce, and alive story we want to tell the world about what we do and clutter it up so that original energy gets clouded and lost.
That can look like:
- softening our message so it’s more palatable
- choosing a message that we think is more marketable but not really the message we want to share
- not having confidence in our message so trying to pile five or seven different messages into one piece of copy
- not recognizing which bits of what we are sharing are most potent and most alive
So what to do?
You don’t have to become an amazing copy writer overnight. Or spend six months developing and refining your message (though that is great work in the right context).
I have a quick and easy solution for you if you sense something is off in your expression in the world but you can’t quite put your finger on it.
Use my eyes and my heart and my sense of all things True.
I offer an Online Message Review where I’ll take your writing and do a deep and thorough analysis of what is working and what feels off.
This won’t be your typical copy writing feedback. It will focus on the power and clarity of your and your energy coming through on the page.
My goal (and my gift) is to help you see quickly what is already working, so you can do more of that. And lovingly point out where you might be holding back or not letting the full force of the power of your being out, so you can correct that.
My goal is to give you input that lets you quickly adjust your copy so more of you comes out on the page, and more of your right people can feel your spirit, and respond accordingly.
It’s not a copy course where you have to go through lessons, and complete assignments. It’s faster and easier than that.
The Online Message Review is just $300.
Consider it a loving kick in the pants and call to action for you to show up bigger and brighter and bolder than you are now.
You’ll get a detailed written report, a video summary of what I saw, and a 15-minute Zoom with me to ask any questions about both of those.
https://isabelparlett.com/online-message-review
If your online presence isn’t feeling like you, if it’s not showing the world all of you are, get your Online Message Review today and get on track to your bigger expression in the world.